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GEO — GENERATIVE ENGINE OPTIMIZATION

Position yourself where
AI searches for answers

ChatGPT, Gemini, Perplexity and Claude are replacing Google for millions of queries. GEO ensures your brand appears in those AI-generated answers.

Trusted by leading brands

  • Media Markt
  • Siemens
  • Lidl
  • Henkel
  • Otto
  • Douglas
  • ZGONC
20+

Years of experience

300+

Projects managed

14

Working languages

97%

Returning clients

What we do

SEO is no longer enough.
You need GEO.

AI Visibility Monitoring

With our AI Visibility Tracker we measure in real-time how AI models mention your brand, products and competitors.

Content optimization for LLMs

We structure your content so language models cite it as authoritative source.

AI mention strategy

We identify prompts and contexts where your brand should appear and create content LLMs prioritize.

Reporting and benchmarking

Dashboards with your AI Share of Voice vs competitors.

Our GEO activities

15+ specific activities for your AI visibility

We don't sell generic GEO. Every activity is designed to get AI models to cite and recommend you.

We configure LLMs.txt, advanced Schema Markup, and semantic data structures. We ensure ChatGPT, Gemini, and Perplexity can crawl, understand, and cite your content correctly.
We create content that LLMs want to cite as an authoritative source: proprietary data, clear definitions, expert commentary, and studies.
We monitor how often your brand appears in AI responses compared to competitors. Metrics: frequency, sentiment, position. All in our AI Visibility Tracker.
LLMs preferentially cite recognised sources. We place your expertise in digital media and industry portals so AI considers you a reliable source.
We implement advanced Schema.org: FAQ, HowTo, Article, Organisation, Product. Without correct Schema, AI ignores you.
ChatGPT responds differently in each language. We optimise your presence in 11+ languages with native writers.

Proprietary tool

Your AI visibility, measured in real time

Our AI Visibility Tracker monitors how ChatGPT, Gemini, Perplexity, and Claude mention your brand. Every data point is actionable:

  • Share of Voice: Your brand vs competitors in AI responses
  • Sentiment: Positive, neutral, or negative
  • Alerts: When AI starts or stops mentioning you
  • Multi-language: Tracking in 11+ languages simultaneously

We don't rely on third-party tools — we built it ourselves.

Multi-platform coverage

We optimise for all AI platforms

Each model works differently. Our strategy covers all channels.

💬
ChatGPT
The world's most used LLM
🧠
Google Gemini
AI Overviews in Google
🔍
Perplexity
AI search engine with sources
🤖
Claude
Anthropic Enterprise
💻
Copilot
Microsoft Bing + Office
🔗
Meta AI
WhatsApp + Instagram

Sectors

GEO works particularly well in these sectors

B2B decision-makers already use ChatGPT to research suppliers.

Industry & B2B

Industry & B2B

Manufacturers, distributors, engineering. Long sales cycles where AI is the new Google for decision-makers.

Learn more →
SaaS & Tech

SaaS & Tech

CTOs and developers evaluate tools via ChatGPT. AI visibility = direct pipeline.

Learn more →
Tourism & Hotels

Tourism & Hotels

Travellers ask AI for recommendations. Your hotel needs to be in that response.

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Pharma & Health

Medical content with E-E-A-T. LLMs are demanding with health sources.

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Retail & E-Commerce

Shopping queries in ChatGPT generate 27% more conversions than Google Search.

Learn more →

SEO vs GEO: why you need both

Traditional SEO
GEO
Goal
Optimize for Google Search
Optimize for ChatGPT, Gemini, Perplexity
Platform
SERP rankings
Mentions in AI responses
KPI
Metrics: positions, CTR, traffic
Metrics: visibility, sentiment, frequency
Metrics
Keywords and backlinks
Topical authority and structured data

Proprietary technology

AI Visibility Tracker
Our differentiator

While other agencies use generic tools, we built our own. The AI Visibility Tracker monitors in real time how 6+ AI models mention your brand, your competitors, and your industry — in 11+ languages.

ai.zds.es/dashboard
Marcas monitorizadas
2,847
+12%
Sentimiento positivo
87%
+3.1%
Modelos IA
6
Activos
Idiomas
11+
Tracked

Case Study

From invisible to #1 in Google + AI Box

Philipp Deutscher, a CTO consultant in Germany, needed visibility for "CTO Coaching". After applying our GEO strategy, he dominates Google with a #1 position, a mention in the AI Box, and multiple indexed subpages.

From invisible to #1 in Google + AI Box
#1

Google Position

KI-Box

AI Overview Mention

4.9★

129 Reviews

3+

Indexed subpages

“The results exceeded all our expectations. Position #1 in Google, mention in the AI box, and multiple indexed subpages. An excellent collaboration with a team that truly understands SEO and AI visibility.”
Philipp Deutscher

Philipp Deutscher

Unternehmensinhaber — Interim CTO | CTO Coach | Speaker

Deutscher Consulting

ZDS helped us transform our digital strategy. Results exceeded our expectations in geo.

Digital Marketing Manager

CEO, Zander Digital Services · Cliente internacional

Our GEO team

“We build tools that other agencies do not even know exist.”

Manuel Riveiro

Manuel Riveiro

CEO & Founder, ZDS

Equipo ZDS
🇪🇸 Barcelona
🇩🇪 Herdecke

Our process

How we work on geo

01

Analysis and audit

We evaluate your current situation, competition and improvement opportunities.

02

Personalized strategy

We define clear KPIs, timeline and action plan adapted to your objectives.

03

Implementation and optimization

We execute with continuous measurement, iterating based on real data.

04

Reporting and scaling

Transparent dashboards and expansion to new channels or markets.

Discover how AI sees you
Free analysis.

Within 24 hours, we'll show you how ChatGPT, Gemini, and Perplexity mention your brand vs competitors. No obligation.

Request a free analysis

Glossary

Related terms

FAQ

Frequently asked questions

Is your brand missing from ChatGPT?

We show you how AI models mention your brand and what to do to improve your visibility.

Manuel Riveiro

Manuel Riveiro

Director — AI Visibility & GEO

We reply within 24h.