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Glossary · On-Page SEO

What is a Meta Description?

A meta description is an HTML tag that describes the content of a web page. It appears in search results below the title and, although not a direct ranking factor, it influences CTR.

Definition

Meta Description

A meta description is an HTML tag that describes the content of a web page. It appears in search results below the title and, although not a direct ranking factor, it influences CTR.

To implement a Meta Description correctly in your digital strategy, you need to understand how it fits into the broader context of SEO and online marketing. Our team at ZDS has worked with hundreds of clients, applying Meta Descriptions strategically.

If you want to delve deeper into this topic or apply it to your project, you can contact us for a free initial consultation.

Frequently asked questions

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